In B2B marketing, authenticity matters

In 2008 journalists Sebastian Callies and Kim Schewe had an idea — that B2B marketing could be more successful were it more authentic and courageous.

They were clearly on to something: In a world crowded with content and conversations both on- and offline, authenticity matters today more than ever. No wonder Callies & Schewe Kommunikation GmbH is one of the fast-growing B2B agencies in Germany.  Its specialties are content marketing and employer branding for international technology companies.

I’ve had the pleasure of working with Callies & Schewe Kommunikation GmbH since 2010. My support encompasses English copywriting, editing and German-English translations.

Callies & Schewe Kommunikation GmbH

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